Genuine Fractals[1][2][3][4][5] is a Photoshop plug-in developed and distributed by onOne Software of Portland, Oregon. Genuine Fractals was originally designed and developed by Steven Bender (co-founder of Altamira Group) and his team in 1996. Later it was acquired by LizardTech in June 2001, before ultimately being acquired by onOne Software in July 2005.
The current version is 5.0. There are two main features in the Genuine Fractals plug-in. First is a feature to save image files in either FIF (Fractal Image Format) or its proprietary STN multi-resolution wavelet format. This format offers file compression ratios around 2:1 for lossless and 5:1 for visually lossless. The second main feature of Genuine Fractals is a scaling algorithm based on the use of PIFS (partitioned iterated function systems). When scaling, Genuine Fractals exploits the self-similarity of an image to increase its size while preserving detail.
In 1997, Genuine Fractals won a MacWorld Eddy.[6] Notable also because Genuine Fractals was the first product developed on PC and ported to Mac to win an EDDY. Genuine Fractals is still an industry standard for professional image resizing and is used by graphics professionals worldwide.
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