elgooG (Google spelled backwards) is a mirror image of the Google search engine. This page and all the results are displayed in reverse. The site is called the "Google mirror" as a parody of the term mirror in computing, which usually refers to a copy or backup of another website.[1]
The site was created by Antoni Chan and a group called All Too Flat,[2] who put up various comedy and satire pages on their website. To search on this search engine, a user must type in the keywords backwards for it to understand the search string.
Use in China
elgooG received large usage in China in 2002, as a bypass for Google itself, which has been blocked in that country. Users in China have also used elgooG to access other sites, such as BBC News, that are normally blocked in China.[1][3]